
The brands, partners, and people behind Frame Hotel — what we use, who made it, and why it matters.

A look at the quietly captivating photography of David Needleman, whose personal "States of Matter" series now hangs above the beds at Frame SoCo. Serene, reflective, and perfectly at home in a space designed for rest.

A small turn-down detail from Nebula that makes the end of the night feel even better.

A closer look at the furniture, artwork, and material choices that shape Frame.

A partnership with Austin roots, chosen for clean ingredients and genuine guest enjoyment.

At Frame Hotel, even the smallest details are intentional. Our in-room coffee at our SoCo location comes from Costa Rica’s renowned Tarrazú region—an area known for its mineral-rich volcanic soil and elevated growing altitudes.

Now available in every SoCo suite: Richard’s Rainwater—locally sourced, sustainably bottled, and perfectly in line with our commitment to thoughtful, low-impact living.

A closer look at the SFERRA linens we use in every Frame room—crafted in Italy, chosen for comfort, and made to turn everyday rest into something quietly luxurious.