110 W Elizabeth St, Austin, TX

Frame Hotel - SoCo

A 20-suite, adults-only retreat tucked just off South Congress, with the city at your doorstep and stillness within.

WHY THIS PROPERTY

Frame Hotel - SoCo

Walkable weekends. Food and music at your doorstep. Private outdoor moments, uninterrupted. A sanctuary right in the center of it all.

  • The ExperienceA study in concrete, light, and shadow. Suites frame a lush central garden and meditative koi pond, drawing inward to create a quiet microclimate.
  • The RoomsEach suite is a private haven with a secluded patio, floor-to-ceiling glass, and a kitchenette with complimentary still and sparkling Richard's Rainwater. Sferra linens and custom millwork shape every touchpoint.
  • The NeighborhoodSteps from the energy of South Congress, yet set apart in quiet calm.
Frame SoCo exterior entry with warm wood, concrete, and garden-adjacent architectureFrame SoCo garden walkway with layered greenery and a quiet bench for reading
How Frame Works

Privacy-forward, luxury without the friction.

Seamless keyless arrival:

Your digital door code activates at 4 PM - no front desk, no waiting.

Need assistance?

We’re just a text away, with self-service guidance and local staff on standby.

Every room is a suite

One consistent experience, every time

SoCo suite details

Frame Hotel - SoCo suite interior

All-Suite SoCo Experience

Every stay follows the same design-forward suite model: private lanai, kitchenette, and restorative indoor-outdoor flow.

  • Good Fit ForWalkable Austin weekends, romantic stays, and low-friction business trips.
  • Room FeelQuiet, private, and uncluttered with tactile materials and soft light.
  • Why guests choose SoCoEvery suite includes the same core experience, making the decision simple.
Frame Hotel - SoCo suite interior

Suite details at a glance

  • OccupancyUp to 2 adults per suite.
  • Outdoor SpacePrivate lanai in every suite.
  • KitchenetteBuilt-in essentials plus still and sparkling Richard's Rainwater.
  • BathSpa-style bathrooms with elevated materials and amenities.
  • Workspace + Wi-FiComfortable setup for longer and work-from-Austin stays.
  • AccessibilityADA suite available for booking.
As Seen In
Condé Nast Traveler

"These two family-owned sister properties under the Frame Hotel umbrella offer a tranquil respite, rooted in the Japanese concept of ‘omotenashi’—a philosophy of impeccable hospitality that offers an acute attention to detail and close attunement to guests' needs."

MICHELIN Guide

"This is the hotel for which a host of travel cliches—an oasis of calm, a hidden gem, a secluded treasure—were invented. An intimate place that’s meant to feel like staying at your coolest friend’s house, it’s so cozy and homey that guests sometimes make their beds upon check-out."

Austin American-Statesman

"The hotel, a new concept in luxury lodging for Austin, eschews traditional amenities like a front desk, key cards, restaurant and pool in favor of high-quality design choices and other custom features… that allow guests to reconnect with themselves and their surroundings."

Travel + Leisure

"20 Best Places to Travel in March: New boutique property, Frame Hotel — SoCo, features 20 suites with private patios, and sister boutique, Frame Hotel — Treehouse, offers seven luxury rooms and nature-inspired design."

Austin Monthly

"Best of ATX 2025: Readers' Choice Awards - Frame Hotel Soco Ranked #1 in Hotel category"

Good Housekeeping

"One of Texas’ buzziest cities just got a new boutique hotel that’s perfect for couples. Frame Hotel – SoCo debuted its 20 stylish suites on New Year’s Day, offering an intimate and design-forward escape in Austin’s iconic South Congress neighborhood."

Condé Nast TravelerMICHELIN GuideAustin American-StatesmanTravel + LeisureAustin MonthlyGood HousekeepingHospitality DesignModern Luxury
The Essentials

With every stay

SoCo stay essentials

Adults-only atmosphere at Frame Hotel - SoCo

Adults-only (18+)

Calm, privacy-first hospitality - quiet by design.

Frame Finds shelf with curated coffee, snacks, and in-room essentials

Frame Finds

A highly curated shop of essentials, steps from your suite.

Richard's Rainwater bottles served in a SoCo suite

Richard's Rainwater

Complimentary still + sparkling in every suite.

Stone fountain detail reflecting Frame's text-first support ethos

Text-first support

Fast, thoughtful help whenever you need it - without a front desk.

Location

In the Heart of SoCo, Quiet Within

Steps from South Congress’ restaurants, boutiques, vintage shops, and live music—then back to your private sanctuary.

FAQ Highlights

Before You Arrive

What is the address for Frame Hotel - SoCo?

Frame Hotel - SoCo is located at 110 West Elizabeth Street, Austin, TX 78704. The main entry is located at 110 West Elizabeth Street. While you may notice gates on the west and east sides of the property, those doors are only for exiting.

Does Frame Hotel have a front desk?

Frame Hotel operates with a keyless entry system, allowing guests to check in and access rooms without formalities. For any questions or assistance, Frame Hotel staff are available via text or phone at 512.737.1010 to support guests and answer inquiries.

What is the registration process for Frame Hotel?

At Frame Hotel, your arrival is designed to be effortless and fully contact-free. All guests must complete a virtual registration prior to arrival. It takes just a few minutes to complete from your phone. If you book directly through our website, you’ll receive a text message prompting you to complete virtual registration. Securely submit a photo of a valid government-issued ID, along with a selfie to confirm identity, as well as credit card information for incidentals. If you book through a travel agent or other website, please contact the hotel directly via text or call 512.737.1010 or via email at stay@framehotel.com. We recommend completing this process promptly to ensure a seamless arrival and check-in.

What happens if I don't complete my virtual registration?

If virtual registration is not completed at least 48 hours before your arrival date, a reminder message will be sent. Please note that if your verification is not completed, we will be unable to release your personal door code, and you will be unable to access the building. Please call or text 512.737.1010 if you need assistance with your registration.

View All SoCo FAQs
Frame SoCo walkway with built-in bench and soft evening lighting
Policies

Clear, Simple Policies

SoCo policy highlights

Adults-only

Adults-only (18+). Primary registered guest must be 21+ to check in.

Registration

For your security and absolute privacy, a seamless digital registration is completed prior to arrival, allowing you to bypass a front desk entirely.

Cancellation

Flexible rates charged 5 days prior. Non-refundable rates are final. View full cancellation policy.

Ready To Book

Reserve your stay

Questions before booking? Text our team at 512.737.1010.